November 2020

Having a robust CX program is essential. Without a strategic approach to customer experience management in place, you miss out on critical opportunities to enhance your offerings in ways that matter most to buyers.   A great customer experience breeds loyalty, leads to positive word of mouth, and increases spending. That’ why having an exceptional CX program is a must. If you don’t know where to begin,...

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Having a customer-first mindset is touted as a good thing. It ensures your company focuses on the needs of your customer base, adapting to them as required.   However, a customer-first mentality, when improperly implemented, can also set your company up for disaster. It may cause you to compromise your core values, lose your overall focus, and even hinder your operations.   By following a few best practices, you...

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